Senin, 19 Maret 2012

US government spent at least $945M on advertising




Federal agencies spent at least $945 million on contracts for advertising services in fiscal year 2010, and that sum doesn't include all public communications expenditures in the agencies reviewed or even all of the executive branch, a congressional report out last week shows.
Congressional Research Service reported that the calculation was incomplete since the total sum may never be fully known.
"It is unclear how much the executive branch, let alone the federal government as a whole, spends on communications each year," the CRS report found.
Of that total that was calculable, more than $545 million was spent by the Defense Department, much of it on ads to attract recruits, CRS noted.
The study was done as the Senate Homeland Security and Governmental Affairs Committee's Subcommittee on Oversight of Government Management, the Federal Workforce and the District of Columbia reviews 11 federal agencies. The report was published on the Federation of American Scientists' website.
A call to the office of Sen. Daniel Akaka, D-Hawaii, chairman of the subcommittee, was not immediately returned.
The report found that the agencies are also engaging in using new and social media to communicate -- the government hosts 1,504 federal government domains that carry thousands of websites on them.
In addition, a Government Accountability Office report of June 2011 found that 23 of 24 federal agencies surveyed had a presence on Facebook, Twitter and YouTube, and all 15 of the president's Cabinet agencies have at least one Twitter account.


Read more: http://www.foxnews.com/politics/2012/03/19/report-us-government-spent-at-least-45m-on-advertising-in-2010/#ixzz1pZs6YzPE

Tidak ada komentar:

Posting Komentar